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Web Gambling with the 4Cs Marketing framework: Macau's Perspective Conference paper
2009 International Conference on Networking and Digital Society, Guiyang, Guizhou, China, 30-31 May 2009
Authors:  Zhenghao Zhu;  Matthew Tingchi Liu;  Huiqin Huang;  Han Zhang
Favorite | View/Download:0/0 | TC[WOS]:0 TC[Scopus]:0 | Submit date:2020/07/15
Web Gambling  Marketing  4ps  4cs  Macau