UM

Browse/Search Results:  1-10 of 19 Help

Selected(0)Clear Items/Page:    Sort:
English Textbook Selection in Taiwan: Voices of Two Book Sales Representatives Journal article
Education Research International, 2022,Volume: 2022,Page: 1-6
Authors:  Barry Lee Reynolds;  Xuan Van Ha;  Melissa H. Yu
Favorite |  | TC[WOS]:0 TC[Scopus]:0 | Submit date:2022/06/07
Affective and enjoyment responses to sprint interval training in healthy individuals: a systematic review and meta-analysis Journal article
Frontiers in Psychology, 2022,Volume: 13,Issue: 820228
Authors:  Hu, M.;  Jung, M. E.;  Nie, J.;  Kong, Z.
Adobe PDF | Favorite |  | TC[WOS]:0 TC[Scopus]:0 | Submit date:2022/06/30
All-out  High-intensity Interval Training (Hiit)  Psychological Responses  Affect (Emotion)  Enjoyment  Perception  Exercise Adherence  
Does effects of brand origin misperception jeopardize brand equity? Journal article
Asia Pacific Journal of Marketing and Logistics, 2022,Volume: 34,Issue: 1,Page: 209-226
Authors:  Tseng, Ting Hsiang;  Chan, Nga Cheng;  Liu, Matthew Tingchi;  Lin, Chieh Yu
Adobe PDF | Favorite |  | TC[WOS]:1 TC[Scopus]:2 | Submit date:2022/02/21
Brand Origin Misperception  Brand Strength  Country Image  
The mechanism leads to successful clickbait promotion in WeChat social media platforms Journal article
Asia Pacific Journal of Marketing and Logistics, 2021,Volume: 33,Issue: 9,Page: 1952-1973
Authors:  Liu, Matthew Tingchi;  Xue, Jin;  Liu, Yongdan
Adobe PDF | Favorite |  | TC[WOS]:6 TC[Scopus]:7 | Submit date:2021/12/08
Clickbait  E-commerce  Relationship Quality  Social Media  Source Credibility  
Limited-edition advertising does not always work for luxury brands: The influence of consumption contexts Journal article
Journal of Consumer Behaviour, 2021,Volume: 20,Issue: 5,Page: 1204-1215
Authors:  Tseng, Ting hsiang;  Huang, Hazel H.;  Liu, Matthew Tingchi
Adobe PDF | Favorite |  | TC[WOS]:3 TC[Scopus]:3 | Submit date:2021/12/08
Chloride stress corrosion cracking of a non-standard, ‘Borderline’ Chromium-Manganese stainless steel – Problems of counterfeits and substandard materials Journal article
Engineering Failure Analysis, 2021,Volume: 127
Authors:  Chu, K. H.;  Lam, C. C.;  Sun, Y. F.;  Cristino, V. A.M.;  Kwok, C. T.;  Pan, H.;  Lo, K. H.
Adobe PDF | Favorite |  | TC[WOS]:0 TC[Scopus]:0 | Submit date:2021/09/10
Chloride Stress Corrosion Cracking  Chromium-manganese Stainless Steel  Counterfeit  Slow Strain Rate Test  
Chloride Stress Corrosion Cracking of a Non-Standard, ‘Borderline’ Chromium-Manganese Stainless Steel – Problems of Counterfeits and Substandard Materials Journal article
Engineering Failure Analysis, 2021,Volume: 127,Page: 105562--
Authors:  Chu, K. H.;  Lam, C. C.;  Sun, Y. F.;  Cristino, V.;  Kwok, C. T.;  Pan, H.;  Lo, K. H.
Adobe PDF | Favorite |  | TC[WOS]:0 TC[Scopus]:0 | Submit date:2022/07/27
Chromium-manganese Stainless Steel  Chloride Stress Corrosion Cracking  Slow Strain Rate Test  Counterfeit  
Scale development for consumer repulsion: A consumers' individual identity-expressiveness perspective Journal article
PsyCh Journal, 2021,Volume: 10,Issue: 4,Page: 649-667
Authors:  Bu, Huimei;  Shi, Guicheng;  Liu, Matthew Tingchi
Adobe PDF | Favorite |  | TC[WOS]:0 TC[Scopus]:0 | Submit date:2021/12/08
Consumer Repulsion  Domestic Product Ownership  Negative Word Of Mouth  Scale Development  Self-identity  Social Identity  
Effects of Acute and Chronic Exercises on Executive Function in Children and Adolescents: A Systemic Review and Meta-Analysis Journal article
Frontiers in Psychology, 2020,Volume: 11
Authors:  Liu,Shijie;  Yu,Qian;  Li,Zaimin;  Cunha,Paolo Marcello;  Zhang,Yanjie;  Kong,Zhaowei;  Lin,Wang;  Chen,Sitong;  Cai,Yujun
Adobe PDF | Favorite |  | TC[WOS]:17 TC[Scopus]:17 | Submit date:2021/12/01
Acute Exercise  Adolescents  Chronic Exercise  Cognitive  Executive Function  
Celebrity poses and consumer attitudes in endorsement advertisements Journal article
Asia Pacific Journal of Marketing and Logistics, 2019,Volume: 31,Issue: 4,Page: 1027-1041
Authors:  Yongdan Liu;  Matthew Tingchi Liu
Adobe PDF | Favorite |  | TC[WOS]:9 TC[Scopus]:9 | Submit date:2019/10/21
Endorsement  Advertising  Marketing Communications  Consumer Attitude  Cognitive Load  Celebrity Endorsement  Celebrity Poses