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The Congruency Sequence Effect Is Modulated by the Similarity of Conflicts Journal article
Journal of Experimental Psychology: Learning Memory and Cognition, 2021,Volume: 47,Issue: 10,Page: 1705-1719
Authors:  Yang, Guochun;  Xu, Honghui;  Li, Zhenghan;  Nan, Weizhi;  Wu, Haiyan;  Li, Qi;  Liu, Xun
Favorite |  | TC[WOS]:1 TC[Scopus]:1 | Submit date:2021/11/30
Cognitive Control  Congruency Sequence Effect  Learning  Similarity  Transfer  
An arousal-based explanation of affect dynamics Journal article
European Journal of Marketing, 2016,Volume: 50,Issue: 7-8,Page: 1159-1184
Authors:  Li Yan;  Matthew Tingchi Liu;  Xiaoyun Chen;  Guicheng Shi
Adobe PDF | Favorite |  | TC[WOS]:8 TC[Scopus]:9 | Submit date:2019/08/01
Marketing  Evaluation  Advertising  Empirical Study  
Perceived benefits, perceived risk, and trust: Influences on consumers' group buying behaviour Journal article
Asia Pacific Journal of Marketing and Logistics, 2013,Volume: 25,Issue: 2,Page: 225
Authors:  Tingchi Liu M.;  Brock J.L.;  Cheng Shi G.;  Chu R.;  Tseng T.-H.
Adobe PDF | Favorite |  | TC[WOS]:0 TC[Scopus]:92 | Submit date:2018/10/30
Attitude  China  Chinese Consumers  Consumer Behaviour  Electronic Commerce  Group Behaviour  Group Buying Behaviour  Online  Perceived Benefit  Perceived Risk  Purchase Intention  Trust To initiaTor