UM

Browse/Search Results:  1-10 of 54 Help

Selected(0)Clear Items/Page:    Sort:
The beauty premium of tour guides in the customer decision-making process: An AI-based big data analysis Journal article
Tourism Management, 2022,Volume: 93,Page: 104575
Authors:  Yang, Fiona X;  Li, Ying;  Li, Xiaotong;  Yuan, Jia
Adobe PDF | Favorite |  | TC[WOS]:0 TC[Scopus]:0 | Submit date:2022/06/15
Beauty Premium  Tour Guide  Facial Recognition  Artificial Intelligence  Deep Learning  Big Data  
Sustainable human resources management in learning organizations: consequences of customer incivility and surface acting Journal article
The Learning Organization, 2022,Volume: 29,Issue: 04,Page: 1-19
Authors:  Kuok, Oi Mei Kim;   Chan, Sow Hup Joanne;   Kou, Kit Wa Hera;   Kong, Siew Huat;   Mac, Vai Iun Lancy
Adobe PDF | Favorite |  | TC[WOS]:0 TC[Scopus]:0 | Submit date:2022/08/26
Customer InCivility, Surface Acting, Emotional Exhaustion, Organizational Commitment, Work–family Conflict, Civil Servants  
Employee engagement, its antecedents and effects on business performance in hospitality industry: a multilevel analysis' Journal article
International Journal of Contemporary Hospitality Management, 2022
Authors:  Liu, X. M.;  Yu, J.;  Guo, Q.;  Li, J.
Adobe PDF | Favorite |  | TC[WOS]:0 TC[Scopus]:0 | Submit date:2022/08/04
Employee Engagement  Empowerment Leadership  Justice  Innovation  Business Performance  
Understanding Destination Value Co-Creation on Social Media: An Application of Travel Blog Analysis Journal article
Tourism and Hospitality, 2022,Volume: 3,Issue: 3,Page: 573-588
Authors:  Xu, Han;  Lovett, Jon C.;  Law, Rob
Adobe PDF | Favorite |  | TC[WOS]:0 TC[Scopus]:0 | Submit date:2022/08/25
Consumer Socialization Theory  Destination Management  Travel Blogs  Tourism Experience  Value Co-creation  
Value Proposition of Smartphone Destination Marketing: The cases of Hong Kong and South Korea Journal article
Journal of Economics and Management, 2022,Volume: 44,Page: 187-209
Authors:  Kim, Hyun Hee;  Sun, Sunny;  Law, Rob
Adobe PDF | Favorite |  | TC[WOS]:0 TC[Scopus]:0 | Submit date:2022/08/25
Smartphones, Smartphone Marketing, National Tourism Organization (Nto), Value Propositions, Perceived Value, Hong Kong, South Korea  
English textbook selection in Taiwan: Voices of two book sales representatives Journal article
Education Research International, 2022,Volume: 2022,Page: 1-6
Authors:  Barry Lee Reynolds;  Xuan Van Ha;  Melissa H. Yu
Favorite |  | TC[WOS]:0 TC[Scopus]:0 | Submit date:2022/06/07
Capturing the straw in the wind: do short sellers trade on customer information? Journal article
Review of Quantitative Finance and Accounting, 2022,Volume: 58,Issue: 4,Page: 1363–1394
Authors:  Haw, In-Mu;  Wang, Wenming;  Zhang, Wenlan;  Zhang X(張旭)
Adobe PDF | Favorite |  | TC[WOS]:0 TC[Scopus]:0 | Submit date:2022/08/17
Short Selling · Supplier–customer Relationship · Earnings Announcement · Information Environment · Public Information · Private Information  
Labor of love Newspaper Article
2022
Authors:  GLENN JAMES MCCARTNEY
Adobe PDF | Favorite |  | TC[WOS]:0 TC[Scopus]:0 | Submit date:2022/09/02
Does effects of brand origin misperception jeopardize brand equity? Journal article
Asia Pacific Journal of Marketing and Logistics, 2022,Volume: 34,Issue: 1,Page: 209-226
Authors:  Tseng, Ting Hsiang;  Chan, Nga Cheng;  Liu, Matthew Tingchi;  Lin, Chieh Yu
Adobe PDF | Favorite |  | TC[WOS]:2 TC[Scopus]:2 | Submit date:2022/02/21
Brand Origin Misperception  Brand Strength  Country Image  
Enhancing social media branded content effectiveness: strategies via telepresence and social presence Journal article
Information Technology and Tourism, 2022
Authors:  Liu, Guanrong;  Lei, Soey Sut Ieng;  Law, Rob
Favorite |  | TC[WOS]:0 TC[Scopus]:0 | Submit date:2022/08/05
Branded Content  Hotel  Marketing Effectiveness  Social Media  Social Presence  Telepresence