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Marketing online food images via color saturation: A sensory imagery perspective Journal article
Journal of Business Research, 2022,Volume: 151,Page: 366-378
Authors:  Liu, Stephanie Q.;  Wu, Laurie Luorong;  Yu, Xi;  Huang, Huiling
Favorite |  | TC[WOS]:0 TC[Scopus]:0 | Submit date:2022/07/28
Consumer Behavior  Food Images  Online Marketing  Sensory Imagery  Visual Design  
Photo vs. art? The design of consumption guidance in cultural food consumption Journal article
International Journal of Hospitality Management, 2021,Volume: 97
Authors:  Wu, Laurie Luorong;  Liu, Stephanie Q.;  Huang, Huiling;  Yu, Xi
Favorite |  | TC[WOS]:4 TC[Scopus]:4 | Submit date:2022/07/28
Consumer behavior  Cosmopolitanism  Cultural food consumption  Experimental design  Ritual  Visual illustration